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Traits of Good Business Signage

You made the first step in deciding to get your business a sign. But what makes the difference between just an ordinary, everyday sign to one that stands out among the rest? How exactly do you know if you truly have good business signage that will bring in revenue and curious customers? Signs are everywhere, and with so many options out there that you can choose from, it’s hard to determine which one will serve you and your company best.

Catalina Wall Sign

Good Signage Design

Being creative and letting your business’s personality shine through the color and design of your sign is one prime aspect of having great signage. A good sign conveys and advertises the existence of a company, while also attracting and directing visitors to their front door.  Its message or design should be bold and demand attention instead of blending in with its surroundings.

Storefront Sign Ideas

Displaying up-to-date menus, merchandise, or specials is also an indicator that your business sign is doing what it should by getting your message out to the public.  By keeping your signage current in this way lets customers know that you are staying on top of your business, making them aware of the latest offerings you have for them.

Faithful Hearts

A sign is a handshake with those passing by, so you want to make sure that you aren’t making a bad impression. Some people think that by creating their sign themselves will save them money, but in reality it is actually costing them more time and effort, not to mention reputation.

Light It Up With LED

Digitally produced graphics look better than hand-drawn work, while also presenting a more clean and professional appearance. Amateur work will not be taken seriously and can backfire on a company. Without gaining positive attention, a sign is worthless to a business. Good signage is short, effective, informative, and in close proximity to whatever it is trying to promote. By consulting a professional, they will be able to provide you with the best possible sign for your particular business.