In 2015, the state of Georgia passed a law legalizing fireworks sales beginning on July 1st. Just before then, we were contacted by Joe Kordupel, of Phantom Fireworks, to help him open up three Georgia locations – Buford, Duluth and Morrow – in time for Fourth of July sales.
Joe was so happy with the service we provided he continued to use us for all their sign needs as they opened more Georgia locations. Towards the end of last year, Joe asked us to also begin working with Phantom Fireworks locations across the country. One such opportunity was in Erie Pennsylvania.
Phantom’s tag line is Lighting Up Backyards of America from Coast to Coast®. Just like with their products, they like for their signs to light up the sky and be seen.
The Erie store was undergoing renovations to expand its operation. For this project, Joe needed us to do two things.
Update Existing Neon Channel Letter Sign to an LED Sign
First up was to update the existing channel letter sign. Channel letters today are usually constructed with LED signs, which are much brighter than the neon used for fabrication in the past. The other advantage LED signs have over neon is that they are much more energy-efficient. So, for this part of the project we were asked to change the neon lighting to LED lighting.
This was a fairly large project since there were two sets of letters, each 48 inches tall. When the upgrade was completed, the letters were now 50% brighter than they were before. And, the electricity needed to run them is about 90% less than with the neon, saving them a good bit of money. We expect payback to be realized in 18 months.
Adding a Lighted Cabinet to their New Monument Sign
Part of the expansion project included creating a 35 foot tall monument structure. This height was needed to ensure that the sign could be seen by drivers along I-90.
The structure itself was made of steel and painted their signature purple color to make sure they stood out. For this we fabricated two custom-formed light boxes in the shape of their logo, each having an 11-foot radius. The cans were then fitted with pan faces depicting their trademark Phantom logo.
The ultimate effect on the entire store front was dramatic and eye-catching. Between the upgraded channel letters and this new monument sign, they now get much more visibility from their signage.
A Question for Your Business Expansion Strategy
Are you renovating your location? Why not upgrade your signage at the same time, making sure that your signs project the excitement of your new look. Let us know if we can help.
