Statistics have shown that when they have a choice, potential customers are more likely to choose a business due to their outdoor signs. If you’re a business in or around Atlanta, you know it’s important to target the right markets and demographics. However, it doesn’t matter what their age, profession, or gender, monument signs reach every demographic equally. A well placed monument sign can make a dramatic difference to the perception of your business! Here at Pinnacle Custom Signs we’ve provided you a handy guide of several benefits of placing a monument sign in front of your business in the Atlanta metropolitan area.
Business Signage
The main category for the whole theme. This category should include posts relating: outdoor signs, building signs, office and lobby signs. Can also include posts referencing ADA signage, vehicle graphics, wall & window graphics, banners and tradeshow displays, but should also include the main focuses.
Tips for Getting an Effective Sign for Your Business
The signs you use for your business do not have to be of the flashing neon variety to attract customers to your business. Signs and graphics have three primary purposes: to inform customers, to direct them to your business and finally to sell them on your product. As cutting edge technology has made many new styles of signs more affordable, new products have been introduced and the range of options have improved. However, there are still some common characteristics that businesses have to use to make a sign truly effective. Here are three tips on how you can get a great sign for your business.
Office & ADA Signs for New Building at Georgia State University
Over the course of the last year, we have worked on many projects at Georgia State University (GSU), working primarily with both their renovation and construction departments. The projects consisted primarily of providing them with custom interior ADA signs as well as, more recently, brushed aluminum dimensional letters identifying the various departments on campus, giving them a professional look.
The Hawk Games: Competition Scoreboard
We recently had the opportunity to complete a project for a local high school in Hoschton, Georgia. Todd Drake, the assistant principal at Mill Creek High School contacted us on our website back at the end of May. He requested new magnet boards/score boards for a new, fresh game deemed “The Hawk Games” he was planning on introducing to the student body.
Car Wraps versus Paint Jobs: Which is better?
If your vehicle is getting worn down and needs a new look, there are two ways to spice up your car and have it looking brand new. The typical solution would be to have your car repainted. However, an even better option is to wrap your vehicle with a color change car wrap using one of the newer specialty wrap films from 3M or Avery: 3M Scotchprint Wrap or Avery’s Supreme Wrapping Film. It works beautifully and makes you and your car stand out in the crowd.
How Can Bad Signs Affect You?
People encounter signs on a daily basis for multiple different reasons. Signs direct people to where they want to go, they identify restaurants and other businesses that are nearby, and are used for traffic purposes. A good sign will do all these things very well. However, we’ve all seen bad signs that completely miss the mark. How do you know if a sign is a “bad sign”?
The most important aspect of signs is how quick it can be read and processed and how effective it is for reaching its intended audience. Signs serve several different purposes to help make our lives a little easier. However, when they lead to confusion, frustration, and inconvenience this can be an indicator that they are inadequate and should be updated or replaced.
3 Great Benefits of Car Wraps
Vinyl Wrapping a Car vs Painting
They say your first impression is your last impression, and in the world of effective marketing that may be true. The secret to effective advertising is to make a good first impression. Vehicle wraps are a memorable way of advertising and giving a wide variety of potential customers a great first impression of your business. Vehicle wraps in Atlanta, a big metropolitan city, make a lot of sense with the high number of potential customers that can possibly see the ad on the side of your car. So if you’re looking for vehicle wraps in Atlanta, here are three big reasons why wrapping your vehicle may be the perfect investment for you.
Working with a Marketing Agency to Update Hannover Grand Property Signage
In March of 2014 we were contacted by Bartow Rainey of the FRED Agency. FRED is a boutique agency headquartered in Atlanta specializing in new media, brand strategy, marketing and award-winning design. They were contracted by the new owners of Hannover Grand at Sandy Springs and asked to refresh the look of the complex and create an appealing new brand that would attract new residents to their apartments. The existing signage on the property was old and worn and made the property feel that way.
Five Commonly Asked Sign Questions
Since people don’t buy new signs every day, those that are unfamiliar with the process will often have many questions about the process such as, how long will it take, how much will it cost, etc. Here we’ve compiled a list of some of the more commonly asked sign questions from new customers.
7 Indicators Your Building Signs Need to Be Updated
As we travel around Atlanta, we at Pinnacle Custom Signs always pay special attention to the array of signs we see. Some of these building signs spark our creativity with how they attract out attention.
However, there are many more signs that do the business they represent a disservice because they are simply eyesores. It is time to update your signage if it exhibits any of the seven indicators listed below.